> GLOBAL MARKETING AND COMMUNICATION STRATEGY ADVICE
• Assistance in defining an overall strategy that integrates all aspects of digital and traditional marketing.

> BRANDING AND BRAND IMAGE
• Creation and enhancement of brand image through the development of a consistent visual identity, including logo, name, and graphic codes.
• Corporate Image Review: Improvement of corporate image and branding to increase market recognition.

> DIRECT BOOKING STRATEGY
• Targeted strategies to encourage direct bookings, reducing dependence on third-party platforms and optimizing profit margins.

> E-REPUTATION MANAGEMENT
• Monitoring and improving online reputation, including managing reviews on Google and obtaining global trust accreditations.

> STORYTELLING
• Creation of content that tells the brand’s story, emotionally engaging the audience and differentiating the company in the market.

> AI INTEGRATION INTO PROCESSES
• Implementation of AI solutions to optimize property management, marketing, and customer service.

> SEO (SEARCH ENGINE OPTIMIZATION), SEA (SEARCH ENGINE ADVERTISING) CONSULTING
• Website optimization to improve positioning in search engine results, thus increasing organic visibility.
• Management of advertising campaigns on search engines to increase online visibility and attract qualified traffic.

> WEB DESIGN AND UX/UI STRATEGY
• Design of optimized websites with a focus on user experience (UX) and user interface (UI), to ensure intuitive navigation and high conversion rates.