I believe that everyone can make a difference in the fight against climate change, so it’s no secret that we are encouraging our clients to go green.

I tried this for my personal home and made a few adjustments to obtain certification. So far, this has boosted my bookings as well, attracting quality guests.

Moreover, Sustonica supports local vacation rental associations in their right-to-rent advocacy. Sustonica is the first global sustainability certification exclusively for short-term rentals. By adhering to our standards, property owners and managers can effectively reduce energy and water use, minimize waste, and promote their destinations.

Our unique SaaS platform simplifies the auditing process by enabling the upload of GPS-verified evidence, which is then directly forwarded to independent auditors for review. Owners and managers can now enhance their branding and achieve higher rankings on Online Travel Agencies (OTAs).

Sustonica’s vetted rentals are displayed as ‘Travel Sustainable Level 3+’ on Booking significantly affecting search placement.

We are glad to have as one of our partners LG & Partner– Strategic Financial Advisors. They will be fundamental in financial Support for Companies start up and scale up , from planning to the mix of facilitation instruments. Among their numerous services : Club Deals ,Private Equity Funds, crowdfunding, Venture Capital, due diligence, joint venture investor scouting, investors relations, and many more.

“Their Vision” : The successful company of the near future must not only rely on assets and skills, but also on the integration of shared social and economic values that underpin its vision, philosophy of development and service to its customers.

“Their Mission” : To guide and support entrepreneurs in the pursuit of rapid, effective and harmonious development, providing both expertise of excellence and a scheme of solid values, not proposing pre-constituted solutions but always tailored and modelled on specific needs.

“Their Values” : Listening to the client company’s needs and analysing its situation. Attention to the sustainability of the proposed solutions. The transparency of actions and the integrity of maintaining its founding values.

What is the difference between starting to scale (wisely) and wanting to do it but never acting like?

How many times do you contact us for dreaming, but then you are afraid to start realising your vision?

How many times during the journey do you feel afraid?

We work with you every day so we know: A lot!

We know that often in the scaling the limit is set by the people’s mind who may be the Management, the Ceo, the Board… and not only.

This is why we felt it was important to include a coach among Tara Home’s consulting partners.

So let’s welcome her :
Cristina Benincasa – Coach
Mental & Business Coaching

After working in front-of-house and back-of-house hospitality roles for over a decade, Neely combined her passion for the industry with her unmatched expertise in writing.

Since setting-up as a professional hospitality writer eight years ago, Neely has partnered with brands including Cheval Collection, HY Hotel, West Home, and a vast portfolio of independent accommodation providers across the world.

She helps businesses in the industry to optimise their brand identity, launch conversion-led content marketing strategies; and in-turn, increase bookings, guest loyalty and revenue.

Neely’s work predominantly focuses on emotional marketing and brand storytelling – as her successful track-record proves these things are key for more conversions.

As a natural-born creative and a person who loves to dabble between poetry and fiction writing from time-to-time, Neely offers a unique approach to business.

She is one of the few writers in the short-term rental industry who understands neuroscience and the art of writing and how this can be strategically leveraged for tangible, scaleable results.

When she is not writing, you may also find Neely speaking at industry-recognised conferences (about the most charming, writing-related topics) and consulting with businesses and their marketing teams on how to boost their content marketing strategies.